This weekend I am going to be attending my first conference as an artist. I have signed up with the Artisan Center of Virginia’s Conference in Roanoke called “Rising Beyond Expectations”. I have been impressed so far with the energy of the Artisan Center’s efforts to help the artists and craftspeople of our state. I think they are realizing that we have a population of craftspeople that can add to the economy and add to the ability to create jobs and products here in the US. The conference is going to offer workshops that I hope to gain some insight as to how to continue to grow my business and market my work.
The artisan trail that our county is implementing in partnership with the Artisan Center and our own tourism department will help both Agri-artisans as well as craft persons to promote their businesses. Many of these workshops will address some of the issues that a artisan will be confronted with to get involved with this new adventure. I am really excited to get this going and to be involved with this county wide project.
WORKSHOPS FOR EVERYONE: ….artists, artisans, agri-artisans, entrepreneurs and all who desire to take their endeavors to the next level!
The New Horizon Is A Designer’s World: An engaging Panel Discussion with James Thurman- North Texas University, Alison Pack- Radford University & Jennifer Anderson- Hollins University.
“There is Art in Marketing” Sandra Tanner, Virginia Tourism Corporation: Marketing plans made easy and lots of great insights and tips for reaching your markets.
“The NoBS Guide to Networking” with Sarah Beth Jones, Nary Ordinary Business Services: Discuss why networking is important, where and when networking happens, and how to find your comfort zone in situations that can sometimes feel daunting.
“Etsy 101” – with Vanessa Bertozzi, Etsy: Learn how to become part of a global market place in a vibrant community of 15 million buyers and creative businesses.
“A Gardener’s Odyssey: From Clay to Food ” with Jim Kvach, Master Gardiner: Find out how one gardener managed to change clay into food where clay is abundant and top soil thin in this informative and upbeat conveyance of lessons learned.
“Entrepreneurs, Artisans and Taxes: Can we all get along?” with Dennis Peltier, EA: Find out the answers to your burning tax related questions.
“Educating & Inspiring the Next Artisan Generation” with Alison Pack, Radford University: Through the eyes and experiences of students at the Governor’s School as told thru images and narrative in this vibrant discussion of the importance of educating Virginia youth about contemporary craft.
“The Demo – Educating the Public and Customer Service with Fun in Creativity and Affinity” with Judy Ligon, Ligon Art: Explore the importance of doing a demo as a means to engage public in what you love to do in this hands-on workshop.
“Art As A Business” with Marc Willson, Small Business Development Association: Are you ready to sell your work? Find out how to show your work in ways to make people want to buy it and how to talk and write about it in order to make it more appealing.
“Artisan Trails of Southwest Virginia Viewshed” with Debby Loggins, Round the Mountain: After Creating fifteen artisan trails throughout the 8,624 square miles defined as Southwest Virginia was a challenge three years in the making. What’s next?
“Pricing Your Work” with Neva Bryan, Round the Mountain: Discover why pricing is important, the psychology of pricing and a step-by-step to pricing your products.
“Think It! Ink It! The Craft and Art of Printmaking” with Jennifer Anderson, Hollins University: Join in a conversation on fine art printmaking….the history, types of print and how contemporary artists make art and develop community through printmaking.
“Global, Social, Mobile, Local – How Going Green Doesn’t Mean Going Into the Red” with Helen Nunley, Pretty Good Designs: Going digital and paperless no longer means spending tons of money. Learn about some of the many choices of free or inexpensive solutions from which to choose to help you and your business “go green.”
“The Artisan Mosh Pit”: A special session where you are invited to voice your questions, concerns and suggestions for a facilitated discussion with tourism, economic development, arts and cultural community leaders.